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marketing
Latest Headlines
Latest Headlines
Foursquare: Why practices should claim their spot
Foursquare--and other services like it that allow users to 'check in' to a location they are visiting--represents a valuable opportunity for practices to promote themselves via social media. It's
New tool helps hospitals ID patients with smartphones
Creating an app or other mobile technology is only the first step for hospitals hoping to engage their patients on their mobile devices. The second--and just-as-tough--task is to figure out which
Fast shift: Digital marketing will dominate healthcare in two years
Within two years, hospital marketers are predicting that digital marketing will overtake traditional marketing channels in getting their messages out, according to a survey from Acsys Interactive, an
Supreme Court to decide on Rx data-mining case
The Supreme Court will take a closer look at whether states should be allowed to ban the sale of doctors' prescription data to drug companies, the Wall Street Journal reports. The ruling would affect
